JCPenney假日促销日历排定：11月13日至15日第二轮周末大促，黑五价连打10天
美国百货连锁 JCPenney 11月2日在德克萨斯州 Plano 发布假日季促销日历，把整个季度的优惠档期一次排清。本周末11月13日至15日，该公司第二轮周末限定大促登场。
按这份日历，11月5日至11日的本季最大促销中，JCPenney 门店97%的商品都在打折，消费满25美元还送一只金色手提袋。周末限定的 Really Big Deals 共三轮，分别是11月6日至9日、11月13日至15日和12月11日至13日，门店和官网同步。
11月12日至12月25日，店里有数千件20美元或以下的商品。11月16日至19日是按主题排的每日特价：16日主打睡衣家居服，17日主打全家外套，18日主打厨房和浴室用品，19日主打珠宝和正装。
黑色星期五的价格从11月20日打到29日，一连10天；11月27日当天，门店在清晨5时、上午9时、下午1时和下午5时四个时点有惊喜赠品活动。12月1日至25日则是价格锁定档期，当季必买商品维持低价。
JCPenney 隶属 Catalyst Brands，在美国和波多黎各有近650家门店、约5万名员工，感恩节和圣诞节当天关门，黑五当天清晨5时开门。公司负责客户与市场的高级副总裁 Marisa Thalberg 说，他们知道顾客是谁，也在意顾客能过好节，所以把整个假日季怎么逛 JCPenney 明明白白讲清楚。
（来源：JCPenney）
JCPenney Lays Out Its Holiday Deals Calendar: Second Big Weekend Runs November 13 to 15, Black Friday Prices for 10 Days
JCPenney, the department store chain, published its full holiday savings calendar on November 2 in Plano, Texas, laying out every promotional window for the season. The second of its weekend-only Really Big Deals runs this weekend, November 13 to 15.
During its Biggest Sale of the Season, November 5 to 11, 97 percent of JCPenney's in-store merchandise was on sale, with a signature Golden Tote free with any purchase of $25 or more. The Really Big Deals weekends run November 6 to 9, November 13 to 15 and December 11 to 13, in stores and online.
From November 12 through December 25, thousands of items are priced at $20 or less. Themed Holiday Daily Deals follow on November 16 to 19: sleepwear on the 16th, family outerwear on the 17th, kitchen and bath essentials on the 18th, and jewelry and dressy apparel on the 19th.
Black Friday prices run for 10 days, November 20 to 29, with the return of the 5, 9, 1, 5 surprise giveaways in stores at 5 a.m., 9 a.m., 1 p.m. and 5 p.m. on November 27. A Price Lock period then holds low prices on seasonal must-haves from December 1 to 25.
Part of Catalyst Brands, JCPenney operates nearly 650 stores in the U.S. and Puerto Rico with about 50,000 associates. Stores are closed on Thanksgiving Day and Christmas Day and open at 5 a.m. local time on Black Friday. Marisa Thalberg, EVP and chief customer and marketing officer at Catalyst Brands, said the company is showing customers exactly how to navigate JCPenney the entire holiday season.
(Source: JCPenney)
来源：JCPenney
发布：GSM·美国（发布链接）
图片来源：图片来源：Wikimedia Commons 开放授权资料图，图中为一家 JCPenney 门店外观 Image: Wikimedia Commons (open license), file photo of a JCPenney store
GSM Global · 本篇英文版 English edition of this story
