布鲁克林公寓窗口用滑轮吊送牛排疯传：只营业4天遭6起投诉被迫关停
在美国纽约州纽约市布鲁克林区（金斯县）Bushwick一带，24岁的厨师Chianli Hang和5名朋友10月下旬在McKibbin Street一处公寓的二楼窗口开起一家没有店面的小店Some Guy's House，用自制滑轮把牛排餐盒吊送到街面上卖。据《纽约邮报》11月9日报道，这家只在周四、周五晚上营业的小店在社交媒体上疯传后，因针对它的6起311投诉和市卫生局两次书面警告被迫关停，前后只营业了4天。
这家小店的做法是：顾客先在网上预约，到窗口付25美元买一张贴纸，附赠一份牛排餐，餐里有牛排、土豆和菠菜，装在餐盒里顺着滑轮从二楼窗口吊到街面。据Dexerto 11月2日报道，小店周四限量72份、周五限量62份，营业时间是下午5点到晚上8点。据《纽约邮报》报道，团队里几个人有厨房工作经验，本来只是想试菜、拍点好玩的社交内容：第一晚只卖出3份，第二晚卖出11份，随后就在网上传开，网红纷纷来探店，还有米其林餐厅厨师向他们发出合作邀请。Hang说，他们一开始坐在沙发上猜，会不会真有人看了视频、专程跑来花钱买一份从窗口吊下来的牛排，答案是会。
关停是房东带来的消息。Hang说，房东告诉他们，有一个人向市里提了多次投诉，房东一度以为他们在公寓里搞全套商业厨房。市府记录显示，针对这家快闪小店的311投诉共有6起，其中2起促使市卫生局就可能违规一事向房东发出书面警告。投诉目前仍在调查中，尚不清楚这几名年轻人是否已被开出违规处罚。
这门生意并不赚钱。Hang说，食材和设备成本让团队倒贴了几百美元。他们原本只打算再开一周，已经备下100份预订，还想请一位DJ办一场热闹的告别场。Hang说：「我想我们至少有一个超级黑粉。」谈到告别场没能办成，他说，他们本来特别期待，结果就这样被关停了。
Brooklyn Apartment's Pulley-Delivered Steaks Go Viral, Then Get Shut Down After Just Four Days
In Bushwick, Brooklyn, in New York City, New York (Kings County), 24-year-old chef Chianli Hang and five friends opened a storefront-free eatery called Some Guy's House in late October, lowering boxed steak dinners by homemade pulley from a second-floor apartment window on McKibbin Street to customers on the sidewalk. According to the New York Post on November 9, after the Thursday-and-Friday-evening operation went viral on social media, it was forced to shut down following six 311 complaints and two written warnings from the city Health Department, having operated for just four days in total.
Here is how it worked: customers reserved a spot online, paid $25 at the window for a sticker that came with a free steak dinner of steak, potato and spinach, and watched the boxed meal ride the pulley down from the second floor. According to Dexerto's November 2 report, the crew capped service at 72 plates on Thursdays and 62 on Fridays, between 5 p.m. and 8 p.m. The Post reported that several members had kitchen experience and started the venture to test recipes and make fun social-media content: they sold just three meals on the first night and 11 the next, and then it blew up online, with influencers coming to review it and Michelin-rated chefs offering collaborations. Hang said the friends had sat on the couch wondering whether anyone would actually watch a video, travel to the window and pay for a steak out of a window, and the answer was yes.
Word of the shutdown came from their landlord. Hang said the landlord told them a single person had lodged numerous complaints with the city, and that the landlord had thought they might be running a full-scale commercial kitchen out of the apartment. City records cited by the Post show six complaints were filed to 311 over the pop-up, two of which resulted in the Health Department sending written warnings to the landlord over potential violations. The complaints are still under investigation, and it is not clear whether the crew received any violations.
The venture never made money. Hang said food and equipment costs left the group several hundred dollars out of pocket. They had planned to run just one more week, had prepped for 100 pre-orders, and were considering bringing in a DJ for a big send-off. “I guess we have like at least one, like, mega-hater out there,” Hang said, adding that they had been really excited for the send-off before they were shut down.
来源：《纽约邮报》
发布：GSM·美国（发布链接）
图片来源：布鲁克林McKibbin Street红砖建筑资料图（Kidfly182摄，CC BY-SA 4.0，经Wikimedia Commons；为事发同一街道的建筑，非涉事公寓）
GSM Global · 本篇英文版 English edition of this story
