The Fresh Market 172家门店启动节日凑整捐：结账善款经Feeding America送往各店社区食物银行
连锁超市The Fresh Market宣布，11月1日至12月31日，旗下全部172家门店举行「Holiday Round Up」节日凑整捐活动：顾客结账时可把账单凑整到最近的美元金额，也可以自选金额捐赠，善款将帮助各门店所在社区的食物银行。
每家门店筹得的款项都交给Feeding America，并定向支持该门店社区的合作食物银行。Feeding America收到所筹款项的100%：其中90%转给当地合作食物银行，10%用于其全国性工作，包括采购和运输食物、协调救灾、倡导改善粮食安全的政策，以及强化全国食物银行网络。
按Feeding America的口径，每捐1美元，就能帮助为当地合作食物银行提供至少10餐食物。The Fresh Market为这场为期61天的活动定下目标：每家门店筹款1,525美元，172家门店合计262,300美元；若达标，可帮助提供超过260万餐。
The Fresh Market首席执行官Brian Johnson说：「结账时凑整是一个小小的善举，汇集起来，就能为面临饥饿的家庭带来实实在在的改变。」Feeding America企业与基金会合作临时副总裁Elizabeth Pettengill表示，全网食物银行正努力应对持续的需求，让社区居民在这个节日季获得有营养的食物。
据美国农业部数据，美国有近4,800万人经历粮食不安全，其中包括1,400多万名儿童。除节日凑整捐外，The Fresh Market平时也定期把未售出但仍可安全食用的食品捐给当地的Feeding America合作食物银行。
The Fresh Market Launches Holiday Round Up at All 172 Stores: Checkout Donations Reach Local Food Banks Through Feeding America
The Fresh Market announced that from November 1 through December 31, guests at all 172 of its stores can round up their total at the register, or donate any amount they choose, under its Holiday Round Up campaign to help their local food bank.
Funds raised at each store go to Feeding America and support the partner food bank or banks in that store's community. Feeding America receives 100 percent of the funds collected: 90 percent is redistributed to local partner food banks, and 10 percent supports the organization's nationwide work, including sourcing and transporting food, coordinating disaster response, advocating for policies that improve food security and strengthening its network.
Every $1 donated helps provide at least 10 meals secured by Feeding America on behalf of local partner food banks. The Fresh Market set a goal of raising $1,525 at each store over the 61-day campaign, or $262,300 across all 172 stores, which would help provide more than 2.6 million meals.
"Rounding up at checkout is a small act of generosity that, together, can make a meaningful difference for families experiencing hunger," said Brian Johnson, CEO of The Fresh Market. Elizabeth Pettengill, interim vice president of corporate and foundation partnerships at Feeding America, said food banks across the network are working to meet sustained demand so neighbors can have nourishing food within reach this holiday season and beyond.
Nearly 48 million people in the United States, including more than 14 million children, experience food insecurity, according to the U.S. Department of Agriculture. Beyond the Holiday Round Up, The Fresh Market regularly donates perfectly safe, unsold food to local Feeding America partner food banks.
The Fresh Market press release
发布：GSM·美国（发布链接）
图片来源：志愿者在社区厨房备餐（资料图）。美国海军供图，公共领域，经 Wikimedia Commons。 / Volunteers preparing food at a community kitchen (file photo). U.S. Navy photo, public domain, via Wikimedia Commons.
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