Temecula 旅游推广机构任命 Annette Brown 为首席执行官:当地旅游消费达 12 亿美元

加州河滨县 Temecula 市的旅游推广机构 Visit Temecula Valley 董事会 10 月 22 日宣布,任命 Annette Brown 为首席执行官。她自 2026 年 5 月起担任临时首席执行官,此前任该机构首席营销官,在 Temecula 的旅游推广岗位上已工作 15 年。
Brown 有 30 多年酒店与营销经验,今年刚取得 CDME 旅游目的地管理认证,并曾任 Temecula 市总体规划顾问委员会等地方公职。她接任后将主管这个南加州主要葡萄酒产区与度假目的地的整体推广。
据 Dean Runyan Associates 的 2025 年经济影响报告,Temecula Valley 旅游相关消费达 12 亿美元,支撑 9,650 个酒店业岗位。旅游业是 Temecula 与周边 Murrieta、Menifee 等城市的重要收入来源,客房税与消费直接回流市政预算。(GSM 据 Visit Temecula Valley 发布)
Visit Temecula Valley Names Annette Brown CEO as Valley Tourism Spending Reaches $1.2 Billion
TEMECULA, California — The board of Visit Temecula Valley, the destination marketing organization for the City of Temecula in Riverside County, California, announced on October 22 the appointment of Annette Brown as chief executive officer. She had served as interim CEO since May 2026 and previously as the organization's chief marketing officer, capping 15 years with the agency.
Brown brings more than 30 years of hospitality and marketing experience, earned the CDME destination-management credential this year, and has served locally on bodies including the city's General Plan Advisory Committee. She now leads promotion of one of Southern California's principal wine-country and resort destinations.
According to Dean Runyan Associates' 2025 economic impact report, travel-related spending in the Temecula Valley reached $1.2 billion and supported 9,650 hospitality jobs. Tourism is a major revenue source for Temecula and neighboring cities such as Murrieta and Menifee, with hotel and sales taxes flowing directly into city budgets. (GSM, based on Visit Temecula Valley releases)
来源:GSM·美国(原文链接)
图片来源:热气球漂浮在 Temecula 葡萄酒乡的葡萄园上空。照片:Mike's Birds,CC BY-SA 2.0,经 Wikimedia Commons。 / Hot-air balloons drift over the vineyards of Temecula wine country. Photo: Mike's Birds, CC BY-SA 2.0, via Wikimedia Commons.

